Meet a veterinarian in Detroit who changed her business approach to save more animals.
DETROIT, MI — During the epidemic, pet adoptions skyrocketed, and many veterinarian practices in Metro Detroit are now forced to place new customers on a waiting list. A veterinarian in Detroit discovered a way to make things simpler for herself by abandoning the traditional brick-and-mortar model and taking her practice on the road.
Dr. Marcy McKeithen, a veterinarian, said, This has been a goal of mine for maybe ten years. McKeithen developed the concept to provide door-to-door veterinary treatment long before the COVID outbreak.
I'm sure there are a lot of other pets who are terrified of going to the vet. They despise being in the automobile. The scents bother them,she explained.
Shannon Reed noted that taking her dog Marley to the vet has been more difficult because most doctors now provide curbside service to keep employees safe.
McKeithen started her door-to-door vet care service just over a year ago. It immediately drew the attention of many pet owners in need, particularly those who had adopted animals during the pandemic.
Reed believes that having the veterinarian come to her pet is the best way to make the most of a visit. She's at ease at home, so she can feel like this is her space, and I'm able to be here,she explained. McKeithen said she wasn't sure if her business model would work at the outset of the COVID outbreak, but she's now seen the demand and expects it to grow.
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