According to a report, one out of every four pet owners is attempting to transform their furry pals into social media celebrities.
Ask Dr. Doolittle: What does "cheese" mean in pet lingo?
Inquiring minds want to know, because according to a new survey of 2,000 cat and dog owners, one out of every four pet parents wishes to make their pet into a social media star.
With an average of 925 fans on the network, several people claimed that their pet's profile had already surpassed the number of followers on their own personal page. That means that 89 percent of pet owners said they spent more time on their pets' profiles than on their own.
According to new study from pet insurance ManyPets, more over a third of them – 35% — have created accounts for their pets to show them off to animal enthusiasts online.
How can you keep your dog happy while also gaining those adoring fans? "How to Make Your Dog #famous," which will be released on Monday, will show you how to accomplish just that.
Instagram-famous canines provide their best advice for achieving celebrity.
Meanwhile, 40% of respondents indicated they preferred photographs of their animal pals than snaps of themselves, family members, or human friends to fill their own feeds.
Indeed, two-thirds of respondents said their pet is one of their best friends, with half admitting to spending more time with animal companions than with their own family.
The findings are the product of the burgeoning pet-fluencer community on social media platforms like Instagram, where Fluffy and Fido's celebrity may lead to sponsorships and discounts for the most popular pets.
The book on how to make your pet famous on Instagram was written by Loni Edwards, author and founder of the Dog Agency and PetCon. Top pet-fluencers, she claims, earn $15,000 per post or more — like the late Grumpy Cat, whose net worth was estimated at $100 million before his death in 2019.